Print has the power to cut through the digital clutter and disrupt a screen-based environment, by engaging more of your senses.
The identity you put out through your visuals and creative strategies are what makes your organization unique and valuable. We believe in taking chances as a path to innovating your brand and organization and your visuals are an extension of the stability and strength of infrastructure of your organization. Our clients understand this investment and believe creative thinking should not be top down but bottoms —mission driven and authentic.
GDLOFT is an award winning, Philadelphia based creative studio that provides design, branding, and marketing services. Our studio straddles the line between fine art and design methodology and fundamentally believe your audience are critical thinkers, intelligent, and active participants in the design and marketing process. For past 15 years we have worked with local, national and international artists, higher education institutions, cultural and art institutions, nonprofit organizations, and companies that strive to do good.
GDLOFT’s believes in personal attention. We work closely with our clients on their projects, providing expertise through the design and marketing process— discovery, strategy, project conceptualization, execution and final delivery. In addition, we have an understanding of the grant process. We pride ourselves in being collaborators for your grant project and have the ability to develop ideas and write for your proposals.
An organization is built on three things: a mission, authenticity and integrity, and creativity. GDLOFT can fulfill your creative need.
Principal, Creative Director
Allan Espiritu, founder of GDLOFT PHL, is a Philadelphia-based, award-winning graphic designer and educator. Espiritu received his BA in graphic design from Rutgers University-Camden and his MFA in graphic design from the Yale University School of Art.
Espiritu’s work has been published and acknowledged by AIGA, GDUSA, UCDA, Graphis, Communication Arts, Print Magazine, HOW, STEP, Applied Arts, and Art Directors Club. GDLOFT’s work has also appeared in Gestalten Princeton Architectural Press, PIE Press, and Rockport publications.
Espiritu heads the Graphic Design concentration program at Rutgers University-Camden. He served as President of the AIGA Philadelphia Chapter from 2011 to 2013.
Principal, Managing Director
Kevin Kernan is a principal at GDLOFT, overseeing project management and business development. Kevin has an extensive background in print production, social media, and web design, having worked with Current Medicine/Current Science, Philadelphia City Paper, and Drexel University. He received his BA in graphic design from Rutgers University-Camden and holds a master’s degree in Arts Administration from Drexel University, where he specialized in working with nonprofit organizations and universities. Kernan’s work has been published and acknowledged by AIGA, GDUSA, UCDA, Telly Awards, Creative Quarterly, Print Magazine, and TED.
Matt received with a degree in graphic design from Rutgers University and has been with GDLOFT since the summer of 2015. While he designs for all of GDLOFT’s clients, Matt currently designs and manages projects for University of the Arts, Rutgers University, Philadelphia Photo Arts Center, and IMPACT Services. He has received awards for his designs from Applied Arts, GDUSA and the National Students Design Conference.
Past And Present Interns
Mike Sung Park