Muhlenberg College Martin Art Gallery
GDLOFT designed this exhibition catalog for the Muhlenberg College art show Paper Architecture, which was held at the college’s Martin Art Gallery. Serving as a traditional catalog and as a work included in the show, the piece invites viewers to take ownership of its design by simply folding back the die cuts on the cover. Thus, no two catalog designs were the same. GDLOFT signed 200 catalogs and folded the die cuts on their covers into various shapes and patterns.